IDX Websites, what agents must know

If you're a Realtor®, you have probably heard someone talking about IDX websites, which are basically websites with live searchable MLS listings.

Buyers today expect this kind of functionality and they will seek it out if you don't offer it to them first.

Buyers love it

As an agent, having all of the current MLS listings on your own website immediately enhances your credibility as a real estate professional.

Buyers are hungry for new listings, and they use a range of devices including mobile phones and tablets. Daily email alerts from your site with new listings and price changes will be exciting for your buyers, as well as a huge time-saver for you.

The best real estate IDX websites are mobile-friendly, and they let you, the agent, track the activity of your buyers across all of their devices.

Realtors can win with IDX

In terms of your day-to-day work it's helpful to be able to send your buyers to your own website, where they can find and save properties, or share their favorite listings with a friend or spouse.

This keeps your buyers off of real estate portals where they might send leads to other agents, or find listings that aren't actually for sale.

A few words of advice:

Choose a great domain name! It should be easy to say, spell, and remember.

If you're not a techie-type, a website with IDX already included is going to be your best bet.

Big providers can be a pain. For a better level of support, choose a smaller, more experienced idx website company like AgentWebsite, where you can call and talk to an owner any time.

 

IDX Websites